Our in-house Trichologists have extensive formal training under UK-based specialists, as well as regional consulting experience. With part of our Trichologist team being official International Affiliates (UK) with the Institute of Trichologists (IOT), Svenson Hair is confident in meeting your hair and scalp needs.

Consulting an experienced and certified Trichologist for a fast and precise diagnosis is key to approaching hair and scalp treatment. A trained Trichologist will be able to diagnose the root cause of thinning hair or scalp condition accurately, thereafter recommending appropriate treatment and care.


Our Group Chief trichologist, KIM FONG is an International Affiliate (UK) with the Institute of Trichologist with over 20 years of experience in treating hair and scalp issues. She has been consulting extensively all across the South-east Asian region, providing reliable and effective advice for clients in their hair growth journey. Kim is a strong advocate of trichological intervention for hair and scalp concerns. She believes that people with hair loss issues should seek out trichologists for a faster, more accurate diagnosis instead of seeking general practitioners.

Sharing more on the common misconception of visiting a doctor instead of a trichologist, Kim recalled her most memorable case: “My youngest client was a 10-year-old boy who was drastically losing patches of hair. He was brought to us after doctors found him to be in the pink of health, and suggested a trichologist instead to find out the cause of his hair fall.

“After evaluating his personal history, lifestyle, genetic and environmental factors, we found that his hair loss was due to trichotillomania – a condition where patients pull their own hair, unknowingly or not, during stressful or emotional periods. We were able to stop the condition from progressing further with the correct diagnosis, as well as stimulating hair regrowth via a customised treatment plan of Svenson’s breakthrough technology and latest formulations. This was memorable as we were able to help his parents understand his condition better and seek appropriate help.” 

“His parents soon realised that the patient’s older brother was also displaying similar symptoms. With the discovery, they were able to arrange for help, and with a short treatment program from Svenson, he had a full recovery like his younger brother.”

Echoing the same sentiments is Trichologist
EMILY LAI, who strongly advocates finding the root cause and appropriate treatment needed by consulting a certified Trichologist. Emily has more than 10 years of Trichologist experience, providing treatment advice for hair loss and scalp disorders. Her core belief for hair and scalp care is that time is of the essence in order to reverse or stop the situation, and that modern technology and science can help hair and scalp woes.

“I’ve a 38 year-old female client who experienced very severe hair loss each time she gave birth. Her thinning hair situation was quite serious as her scalp was showing quite obviously.

“This client approached us for help after her third child, when her hair was really sparse. Thankfully, with dedication and science, Svenson managed to help her regain 90% of her hair growth within 6 months - a very fast and promising result. What made it extra fulfilling was that the client did not resign her hair woes to fate by dismissing it as postnatal hair fall, and managed to regain her confidence by approaching the right help.”


International Affiliate of the Institute of Trichologists

You can be sure that you are in good hands when you are with Ms. Kim Fong. Acting as Svenson’s Group Chief Trichologist at Svenson, Kim oversees Svenson’s team of trichologists on a group level covering multiple Asian markets such as Singapore, Malaysia and Hong Kong. With a tenure exceeding 20 years, Kim has held her office longer than any trichologist within the Svenson group and has been with clients every step of the way on their hair and scalp health journey.

Using Svenson’s systematic and scientific approach to diagnosis and treatment of a multitude of hair and scalp conditions, coupled with her wealth of experience in ensuring best practices she has garnered herself a loyal following of clients.

Kim is a strong believer in ensuring best practices, quality formulations and impeccable service and ensures that this is delivered by her team. Never one to rest on her laurels, she is constantly upgrading herself and her team by partaking in international conferences such as the World Congress Hair Research 2019 to keep ahead of the latest trichological developments. Stemming from her strong belief and ethics, she sets high standards in Svenson’s service delivery to ensure that clients’ satisfaction are optimised and assured.

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